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Online dating apps have been accused of fueling hook-up culture, and killing romance and even the dinner date, but their effects on society are deeper than originally thought. The rise of internet dating services could be behind stronger marriages, an increase in interracial partnerships, and more connections between people from way outside our social circles, according to a new study by economics professors Josue Ortega at the University of Essex and Philipp Hergovich at the University of Vienna in Austria.Today, more than one-third of marriages begin online.Online dating is the second most popular way to meet partners for heterosexual couples and, by far, the most popular form of dating for homosexual partners.Sites like OKCupid, and Tinder, all owned by Inter Active Corp In the past, the study said, we largely relied on real-life social networks to meet our mates — friends of friends, colleagues, and neighbors — meaning we largely dated people like ourselves.Now, as we open our dating pool to strangers, the pool of potential mates has become more diverse, and the online dating world is “benefitting exponentially,” said dating coach Meredith Golden.“We don’t always fall in love with our clone so a wider dating net, be it outside of race and ethnicity or tapping into a large LGBTQ pool creates happy unions,” she said.
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A rise of interracial couples can alleviate prejudice and racism in society, studies show, and usher in a multiracial future.What’s more, online dating leads to could lead to happier couples, too.“Our model predicts that, on average, marriages created when online dating becomes available last longer than those created in societies without this technology,” they wrote.Read more: Liberals and conservatives can’t even use the same dating apps anymore There’s other research supporting this notion too.
Online daters who marry are less likely to break down and are associated with slightly higher marital satisfaction rates than those of couples who met offline, according to a 2013 study published in the journal Proceedings of the National Academy of Sciences. Dating-site questionnaires and match-making algorithms could play a role in finding a more suitable partner, but people who sign up for dating sites are also likely to be ready to get married, Jeffrey A.
Of couples who got together online, 5.9% broke up, versus 7.6% of those who met offline, the study found. Hall, associate professor of communications at the University of Kansas, previously told Market Watch.